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    <pubDate>Wed, 14 Jan 2026 07:05:00 +0000</pubDate>
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      <title>A-lehdet Group</title>
      <description><![CDATA[A-lehdet Group is a large Finnish media operator formed of A-lehdet, Finnish Design Shop, Keskisen Kello, Laine Publishing and Satokausi Media.]]></description>
      <pubDate>Wed, 14 Jan 2026 07:05:00 +0000</pubDate>
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      <category><![CDATA[About]]></category>
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      <title>A-lehdet sells growth company Genero to Swedish Collaboration Art – creating a new Nordic challenger</title>
      <description><![CDATA[A-lehdet Group has sold its ownership stake in growth marketing pioneer Genero Oy to the Swedish company Collaboration Art (CA). The transaction marks a significant step for Genero as it enters a new phase of international expansion as part of a broader Nordic entity. Following the transaction, A-lehdet and the founding shareholders will become minority shareholders in Collaboration Art.]]></description>
      <pubDate>Wed, 14 Jan 2026 06:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-sells-growth-company-genero-to-swedish-collaboration-art-creating-a-new-nordic-challenger</link>
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      <title>New knitting book from Laine Publishing! The Art of the Sea Turns the World of the Moomins into Contemporary Knitted Fashion</title>
      <description><![CDATA[Laine Publishing’s latest book, The Art of the Sea: 23 Knitwear Designs Inspired by the Moomins, interprets the beloved Moomin characters in a new and fascinating way — by turning them into contemporary knitwear! The book features knitting patterns by 18 talented designers from around the world.]]></description>
      <pubDate>Wed, 12 Nov 2025 08:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/new-knitting-book-from-laine-publishing-the-art-of-the-sea-turns-the-world-of-the-moomins-into-contemporary-knitted-fashion</link>
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      <category><![CDATA[About]]></category>
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    <item>
      <title>A-lehdet joins WAN-IFRA’s international media innovation programme </title>
      <description><![CDATA[A-lehdet has been selected to participate in WAN-IFRA’s GAMI Incubator #Finland programme, which brings together Finnish media companies and international start-ups to co-develop innovative solutions for the media industry. The six-month programme kicked off in Helsinki on 29–30 September. ]]></description>
      <pubDate>Fri, 03 Oct 2025 04:07:49 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-joins-wan-ifra-s-international-media-innovation-programme</link>
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      <category><![CDATA[About]]></category>
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    <item>
      <title>A-lehdet Brings Iconic City Culture Brand Time Out to the Nordics later this year</title>
      <description><![CDATA[A-lehdet is partnering with Time Out – the global brand that inspires and enables people to experience the best of the city. ]]></description>
      <pubDate>Mon, 19 May 2025 09:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-brings-iconic-city-culture-brand-time-out-to-the-nordics-later-this-year</link>
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      <category><![CDATA[About]]></category>
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    <item>
      <title>English-language lifestyle site Kotona expands into e-commerce: now selling craft patterns to an international audience</title>
      <description><![CDATA[A-lehdet continues its international growth by launching a new online store, Kotona Shop, which sells downloadable craft patterns and magazines in English.]]></description>
      <pubDate>Wed, 09 Apr 2025 06:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/english-language-lifestyle-site-kotona-expands-into-e-commerce-now-selling-craft-patterns-to-an-international-audience</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
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    <item>
      <title>Unlock Finnish Happiness: Kotona Shares the Happiness Toolkit</title>
      <description><![CDATA[As Finland celebrates its eighth consecutive year at the top of the World Happiness Report, A-lehdet and Kotona aim to offer everyone a chance to discover their own slice of Finnish happiness. ]]></description>
      <pubDate>Wed, 19 Mar 2025 22:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/unlock-finnish-happiness-kotona-com-shares-the-happiness-toolkit</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
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    <item>
      <title>New premium bookazine Nordic Homes brings authentic Finnish design perspective to global magazine market </title>
      <description><![CDATA[Nordic Homes, a new premium bookazine showcasing contemporary Nordic living and design through an authentic Finnish lens, is set to launch globally in February 2025. This advertisement-free publication brings a fresh perspective to the international design scene by featuring carefully curated Finnish homes and exploring the unique aspects of Nordic lifestyle that have captivated audiences worldwide. Available in major markets from the United States to Japan, Nordic Homes offers readers an intimate look into exceptional Finnish living spaces, combining modern Scandinavian aesthetics with timeless traditions. ]]></description>
      <pubDate>Wed, 12 Feb 2025 06:00:05 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/new-premium-bookazine-nordic-homes-brings-authentic-finnish-design-perspective-to-global-magazine-market</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Kotona: Finland's First Global Lifestyle Media That Unveils Nordic Happiness to the World </title>
      <description><![CDATA[Finland, the world's happiest country for seven consecutive years, is now sharing its best-kept secrets of happiness through Kotona, the first global media representing Finnish lifestyle. Kotona (”at home” in Finnish) brings the beauty of everyday life to international audiences. ]]></description>
      <pubDate>Mon, 20 Jan 2025 06:00:06 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/kotona-finland-s-first-global-lifestyle-media-that-unveils-nordic-happiness-to-the-world</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>A-lehdet's craft media is growing – A-lehdet acquires a majority stake in the international Laine Publishing company</title>
      <description><![CDATA[A-lehdet continues to implement its growth strategy and acquires a majority stake in the craft magazines and books publishing company, Laine Publishing Oy.]]></description>
      <pubDate>Tue, 03 Oct 2023 07:30:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-s-craft-media-is-growing-a-lehdet-acquires-a-majority-stake-in-the-international-laine-publishing-company</link>
      <guid>https://www.a-lehdet.com/articles/a-lehdet-s-craft-media-is-growing-a-lehdet-acquires-a-majority-stake-in-the-international-laine-publishing-company</guid>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Avotakka is constructing a Habitare stand from recycled materials sourced from dismantled buildings </title>
      <description><![CDATA[For the first time at Habitare, Avotakka is implementing a section built entirely according to the principles of circular economy. After Habitare, the structures of the Avotakka pavilion will continue to be used as part of new construction projects.]]></description>
      <pubDate>Wed, 23 Aug 2023 07:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/avotakka-is-constructing-a-habitare-stand-from-recycled-materials-sourced-from-dismantled-buildings</link>
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      <slash:comments>0</slash:comments>
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      <title>A-lehdet Group selected as FIELD Immersion Project Partner for Harvard Business School</title>
      <description><![CDATA[A-lehdet hosts a team of students from Harvard Business School in Helsinki this week as part of course called the FIELD Immersion.]]></description>
      <pubDate>Wed, 10 May 2023 09:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-group-selected-as-field-immersion-project-partner-for-harvard-business-school</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>A-lehdet becomes a partner of Satokausi Media – a strong support for the growth of plant-based food media </title>
      <description><![CDATA[The implementation of A-lehdet's growth strategy is progressing. Satokausi Media and A-lehdet join forces and encourage the consumption of vegetables. A-lehdet has purchased 51 percent of Satokausi Media Oy.]]></description>
      <pubDate>Tue, 03 Jan 2023 10:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-becomes-a-partner-of-satokausi-media-a-strong-support-for-the-growth-of-plant-based-food-media</link>
      <guid>https://www.a-lehdet.com/articles/a-lehdet-becomes-a-partner-of-satokausi-media-a-strong-support-for-the-growth-of-plant-based-food-media</guid>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Advertise on eeva.fi</title>
      <description><![CDATA[Eeva.fi is a new active digital medium for all who care about women.]]></description>
      <pubDate>Thu, 22 Dec 2022 14:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/advertise-on-eeva-fi</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>The Ukrainian-language Apu Juniori is distributed to Ukrainian children who have come to Finland</title>
      <description><![CDATA[Apu Juniori wants to make Ukrainian children who have arrived in Finland happy. The latest issue of the magazine has been made into a Ukrainian edition, which is distributed to Ukrainian children all over Finland.]]></description>
      <pubDate>Wed, 07 Dec 2022 12:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/the-ukrainian-language-apu-juniori-is-distributed-to-ukrainian-children-who-have-come-to-finland</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Media Audit Finland 2022: the amended total coverage of Apu-media is 435,000</title>
      <description><![CDATA[The amended total coverage of Apu is 435,000, which is approximately 25% higher than previously reported.]]></description>
      <pubDate>Wed, 30 Nov 2022 08:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/media-audit-finland-2022-the-amended-total-coverage-of-apu-media-is-435-000</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Come on now, we must get rid of the traditional views on women; a new study shows that less than third of women associate with the prevailing female image.</title>
      <description><![CDATA[A recent study confirms what many have long felt, deep down inside: our image of women is hopelessly outdated. Overly restrictive ideals of what being a woman is about cause many people to feel pressured and insecure. The majority of women feel that the existing views on womanhood are so restrictive that they cannot fit them.]]></description>
      <pubDate>Wed, 02 Nov 2022 07:36:30 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/female-self-image-2030</link>
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    <item>
      <title>A-lehdet buys the business activities of Ihana magazine</title>
      <description><![CDATA[Crafting magazine Ihana adds to the A-lehdet lifestyle media with its do-it-yourself content, such as home decoration crafts.]]></description>
      <pubDate>Wed, 01 Jun 2022 09:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-buys-the-business-activities-of-ihana-magazine</link>
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      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Case Ugly as F*ck</title>
      <description><![CDATA[With the help of interactive Instagram content, Into Kustannus was able to make its book launch an engaging social media phenomenon.]]></description>
      <pubDate>Thu, 31 Mar 2022 07:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/naaentrycaseuglyasfuck</link>
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      <slash:comments>0</slash:comments>
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    <item>
      <title>Työnhakijan tietosuojaseloste</title>
      <description><![CDATA[A-lehdet-konsernissa voit luottaa siihen, että suojaamme yksityisyyttäsi. Tämä tietosuojaseloste kertoo, miksi ja miten A-lehdet-konserniin kulloinkin kuuluvat yhtiöt käsittelevät työnhakijoiden henkilötietoja.]]></description>
      <pubDate>Fri, 19 Nov 2021 11:14:49 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/tyonhakijan-tietosuojaseloste</link>
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      <category><![CDATA[A Temp category]]></category>
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    <item>
      <title>Case Myllyn Paras</title>
      <description><![CDATA[Influencer Anni Paakkunainen created a pastry recipe for Myllyn Paras, and it ended up becoming a social media hit that absolutely charmed home bakers.]]></description>
      <pubDate>Thu, 21 Oct 2021 10:36:13 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-myllyn-paras</link>
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      <title>Case Into Kustannus</title>
      <description><![CDATA[With the help of interactive Instagram content, Into Kustannus was able to make its book launch an engaging social media phenomenon.]]></description>
      <pubDate>Thu, 21 Oct 2021 10:19:05 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-into-kustannus</link>
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      <title>Case Blå Band</title>
      <description><![CDATA[The campaign successfully presented Blå Band’s Casseroles as a solution to a challenge that many households face on a daily basis – how to prepare quick, varied and tasty meals during the week.]]></description>
      <pubDate>Thu, 07 Oct 2021 13:13:02 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-bla-band</link>
      <guid>https://www.a-lehdet.com/articles/case-bla-band</guid>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Case Sloggi</title>
      <description><![CDATA[Sloggi launched its ZERO Feel product with the help of an impressive multichannel native advertising campaign, with popular influencers giving a face to the campaign.]]></description>
      <pubDate>Thu, 24 Jun 2021 22:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-sloggi</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>A-lehdet buys a stake in the online store Weekendbee </title>
      <description><![CDATA[A-lehdet strengthens its position in the online store by acquiring a 20% stake in the responsible sports and outdoor clothing online store Weekendbee.]]></description>
      <pubDate>Mon, 03 May 2021 07:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-buys-a-stake-in-the-online-store-weekendbee</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>A-lehdet Group's net sales increased by 25 % - underlying successes in the e-commerce business</title>
      <description><![CDATA[The A-lehder Group continues its successful transformation from a media company to an international conglomerate. Almost half of the group's net sales, which increased to EUR 132 million, came from online shopping and about a quarter from outside Finland. ]]></description>
      <pubDate>Tue, 06 Apr 2021 07:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-group-s-net-sales-increased-by-25-underlying-successes-in-the-e-commerce-business</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Case Love Clinic</title>
      <description><![CDATA[Content marketing can also be used to resolve problems in a relationship. The digital advice service, Love Clinic, of the Evangelical Lutheran Church of Finland is a prime example of that.]]></description>
      <pubDate>Thu, 04 Feb 2021 06:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-love-clinic</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Case Linola</title>
      <description><![CDATA[The campaign succeeded in increasing the target audience’s awareness of Linola Protective Balm and its purchase intent rate and established a positive brand image for Linola while reinforcing the desired brand attributes.]]></description>
      <pubDate>Wed, 09 Dec 2020 07:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-linola</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Native advertising</title>
      <description><![CDATA[Here you can find instructions for submitting material for native content.]]></description>
      <pubDate>Mon, 30 Nov 2020 22:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/native-advertising-specifications</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Trendi magazine’s photos of Sanna Marin and the ensuing debate on what is appropriate for a prime minister to wear have captured the attention of the international media – the news media's readership alone is estimated at 157 million</title>
      <description><![CDATA[The photos of Finland’s Prime Minister Sanna Marin in the Finnish magazine Trendi have caused a stir in the international media. The debates initiated by these photos on sexism and the limits of what constitutes appropriate behaviour for a politician have started a movement on social media.]]></description>
      <pubDate>Thu, 22 Oct 2020 06:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/trendi-magazine-s-photos-of-sanna-marin-and-the-ensuing-debate-on-what-is-appropriate-for-a-prime-minister-to-wear-have-captured-the-attention-of-the-international-media</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Case Tolu ProNature</title>
      <description><![CDATA[Tolu the classic detergent brand, launched a new ProNature product line. The challenge was how to highlight the organic nature of the cleaning products and how to publish it with an interesting and fresh way and activate as well the consumers to try the new products.]]></description>
      <pubDate>Fri, 05 Jun 2020 09:25:04 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-tolu-pronature</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Case Dove</title>
      <description><![CDATA[What kind of self-esteem do Finnish girls have? And how can young people's self-esteem be supported and by what means can a debate be held on an important topic?]]></description>
      <pubDate>Fri, 29 May 2020 11:38:25 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/case-dove</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Jan Sasse and Antti Mäki to join the A-lehdet board of directors</title>
      <description><![CDATA[CEO Jan Sasse from Finnish Industry Investment Ltd and founding partner Antti Mäki from Sixty Degrees Digital Ltd have been appointed to the A-lehdet board of directors at the annual general meeting this spring.]]></description>
      <pubDate>Wed, 06 May 2020 09:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/jan-sasse-and-antti-maki-to-join-the-a-lehdet-board-of-directors</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
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    <item>
      <title>A-lehdet to purchase a majority holding of online retailer Keskisen Kello</title>
      <description><![CDATA[A-lehdet will be purchasing 60 % of Keskisen Kello, an online retailer of watches and jewellery in Finland and Sweden. This acquisition will add to the already significant online retail business of A-lehdet.]]></description>
      <pubDate>Tue, 05 May 2020 06:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/a-lehdet-to-purchase-a-majority-holding-of-online-retailer-keskisen-kello</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Privacy policy</title>
      <description><![CDATA[At A-lehdet, we want you to use our services with confidence, trusting that we will protect your privacy.]]></description>
      <pubDate>Sun, 26 Apr 2020 22:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/privacy-policy</link>
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      <category><![CDATA[About]]></category>
      <slash:comments>0</slash:comments>
    </item>
    <item>
      <title>Helping out small businesses – A-lehdet joins the cause, and you can do the same!</title>
      <description><![CDATA[The coronavirus crisis has led many companies into trouble, and small businesses in particular are struggling.]]></description>
      <pubDate>Thu, 02 Apr 2020 06:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/helping-out-small-businesses-a-lehdet-joins-the-cause-and-you-can-do-the-same</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
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      <title>Nordea and A-lehdet were granted an Editkilpailu award for their cross-media native marketing – ‘An elegantly designed and socially important campaign’</title>
      <description><![CDATA[Nordea and A-lehdet have won the award for Best Marketing Solution of the Year in Magazine Media at the Editkilpailu competition.]]></description>
      <pubDate>Thu, 19 Mar 2020 11:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/nordea-and-a-lehdet-were-granted-an-editkilpailu-award-for-their-cross-media-native-marketing</link>
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      <category><![CDATA[Media solutions]]></category>
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    <item>
      <title>Success in Editkilpailu – Apu Juniori, Image, Meidän Talo and Nordea’s cross-media native advertising best in their categories</title>
      <description><![CDATA[The winners of the 2019 Editkilpailu journalism competition have been announced. The competition grants annual recognition to the best magazine media operators.]]></description>
      <pubDate>Thu, 19 Mar 2020 11:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/success-in-editkilpailu-apu-juniori-image-meidan-talo-and-nordea-s-cross-media-native-advertising-best-in-their-categories</link>
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      <category><![CDATA[Media solutions]]></category>
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    <item>
      <title>Finnish National Readership Survey results revealed, Eeva had  an amazing 376,000 readers</title>
      <description><![CDATA[The latest results from the Finnish National Readership Survey (NRS) were published today. A-lehdet media did well.]]></description>
      <pubDate>Tue, 17 Mar 2020 07:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/finnish-national-readership-survey-results-revealed-eeva-had-an-amazing-376-000-readers</link>
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      <category><![CDATA[Media solutions]]></category>
      <slash:comments>0</slash:comments>
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    <item>
      <title>Hannes Paananen was awarded in the Finnish Press Photos 2019 competition</title>
      <description><![CDATA[Photographer Hannes Paananen from A-lehdet has been named the Best New Photojournalist of 2019 at the annual Finnish Press Photos competition. The category awards a prize to a newcomer photojournalist with a strong visual touch and storytelling skills.]]></description>
      <pubDate>Mon, 16 Mar 2020 15:00:00 +0000</pubDate>
      <link>https://www.a-lehdet.com/articles/hannes-paananen-was-awarded-in-the-finnish-press-photos-2019-competition</link>
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      <category><![CDATA[About]]></category>
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